https://learn.gototags.com/wp-content/uploads/sites/12/2021/07/posts_radar_ronix.jpg 455 1300 GoToTags https://learn.gototags.com/wp-content/uploads/sites/12/2021/03/gototags_learn.svg GoToTags2020-01-17 12:00:042021-08-25 16:29:50Radar Skis Builds Direct-to-Customer Communication With Embedded NFC Tags
Radar Skis Builds Direct-to-Customer Communication With Embedded NFC Tags
Ecommerce allows firms to sell direct, controlling the entire customer experience and collecting valuable information about who is buying their products. Selling through a retail channel rather than direct makes the customer experience unpredictable and makes durable, intensive customer relationships difficult to build. This is a particular concern for products that are typically sold through retail distribution yet require nuanced customer engagement.